Google cornered !!
Tech Giants come together in a legal feud with Google.The fight against a legal settlement that would give Google Inc. the digital rights to millions of copyrighted books is starting to resemble a heavyweight brawl in the library, according to BBC news.
Microsoft Corp., Yahoo Inc. and Amazon.com Inc. are joining a coalition that hopes to rally opposition to Google’s digital book ambitions and ultimately persuade a federal judge to block or revise the Internet search leader’s plans.
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The group, to be called the Open Book Alliance, is spearheaded by the Internet Archive, a longtime critic of Google’s crusade to make digital copies of as many printed books as possible.Both Microsoft and Yahoo have confirmed their intention to join the alliance. Amazon declined to comment because the group hasn’t been formally announced yet. The Open Book Alliance also will include an assortment of nonprofit groups.
Google plans to offer free access to some books through its search engine and sell others as part of a registry that will share revenue with authors and publishers if the class-action settlement is approved.Opponents of the deal believe it will give Google too much pricing power, and have raised concerns about the company’s ability to stockpile more personal data about the users of its search engines by tracking what they’re reading.Microsoft and Yahoo could be hurt if Google’s expanded index of digital books propels even more traffic to its search engine. If that
were to happen, Google might process even more search requests than it already does, allowing the company to show more of the text ads alongside search results that generate most of its revenue.Hoping to siphon advertising away from Google, Microsoft and Yahoo last month announced a planned partnership in search. The proposal, which still must be approved by the Justice Department, calls for Microsoft to run the search engine on Yahoo’s web site in return for 12 percent of the revenue generated by accompanying ad sales.
“The Google Books settlement is injecting more competition into the digital books space, so it’s understandable why our competitors might fight hard to prevent more competition,” Google spokesman Gabriel Stricker said.Stricker also took a stab at Microsoft, which abandoned its efforts to make digital book copies to focus on more profitable online opportunities.
The writer is a software engineer but occassionaly writes to silicondunia